Business Skills → Career Management

Your Personal Brand Story (CM005)

You know that part of the interview that everyone dreads? The part where they ask you what makes you unique? Well, actually, that’s one of the most important questions you should be asking yourself throughout your career. The things that set you aside from other people – your unique skills, abilities, and strengths – are the things that’ll help you progress.

Creating a personal brand story allows you to build an identity for yourself that informs other people about who you are and what you believe in. It’s about creating a story around yourself. That includes achievements from your past, what you feel strongly about, and your objectives for the future. Having a brand and staying true to it lets you build on your attributes and means people know what to expect from you.

By the end of this course, you’ll be able to:

• Identify your strengths and values and use them to create your own unique voice
• Use tools and techniques to help others understand who you are and what matters to you
• Understand what a personal brand story involves and create your own mission statement

Why take this course?

This course is for anyone interested in developing their own brand. It’ll help you to think about what matters to you and how you want to be perceived by others. You’ll also discover useful tools and techniques that’ll let you pull your unique skills and experiences into 1 clear voice.

10 mins | SCORM | Development Plan

  • Your Personal Brand Story
Completion rules
  • All units must be completed